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Multilocal initiatives & partnerships

Lafarge is both a local actor and a global player. Local, because its products are manufactured where they will be used, to ensure they are perfectly adapted to the requirements of local markets. Global, because the success of the Group's long-term development ambitions depends on the mobilization of all of its employees.

To reconcile these 2 approaches, the Group relies on the Lafarge Way, encourages dynamic action and establishes both international and local partnerships. The objective is to share our know-how and experience across borders.

Creating a community based on values

Each of our employees shares the values of humanism and sustainable development defined by the Group. The Lafarge Way is designed to:

  • define common rules which apply to everyone,
  • develop the skills of every person,
  • encourage a spirit of initiative,
  • motivate teams.

The Lafarge Way leverages a variety of practices, tools and shared key performance indicators to achieve these goals.

The “Love in Action” project with Habitat for Humanity

Encouraging local dynamism

Lafarge's operations are local because the raw materials are extracted locally and the products, which are bulky and difficult to transport over long distances, are manufactured on-site.

To ensure its products are always perfectly suited to the needs of local markets, Lafarge:

  • encourages local initiative through effective delegation of responsibilities,
  • shares its experience and best practices,
  • encourages dialog between local teams and Business Unit managers.

Establishing international and local partnerships

 

Lafarge works closely with local populations to promote environmental, economic and social development around its sites.

 

The Group acts at 2 different levels:

 

  • at a global level, Lafarge develops partnerships to exchange opinions and expertise, establish a framework of local projects and improve the Group's performance. Lafarge has partnerships with:
    • WWF, the global conservation organization, for environmental and biodiversity protection,
    • CARE, an organization involved in the fight against H.I.V./Aids.

  • at a local level, the Group initiates programs with local NGOs (nongovernmental organizations) and implements practical solutions to meet the needs of communities, for example by financing dispensaries in Indonesia or India, an anti-malaria program in Malawi, or computer literacy courses for young women in India.

Lafarge seeks to intensify local economic development and participate in community activities wherever it operates.

The WWF

WWF is one of the world's largest and most respected independent conservation organizations, with almost 5 million supporters and a global network active in over 100 countries.
WWF's mission is to stop the degradation of the earth's natural environment and to build a future in which humans live in harmony with nature, by conserving the world's biological diversity, ensuring that the use of renewable natural resources is sustainable, and promoting the reduction of pollution and wasteful consumption.
WWF International and Lafarge have been partners since 2000, working together to reduce the environmental footprint of the construction materials sector.

Last update on 07/26/2010

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2010 international year of biodiversity and Logo WWF and Lafarge

Lafarge takes a strong partnership approach, notably with the WWF, to protect biodiversity.