Our strategy seeks to strengthen our place as world leader in building materials in terms of market share, innovation, customer image, geographical spread and profitability. Sustainable development also forms an essential part of the Group's strategy.
Clear and ambitious strategic priorities |
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2 strategic priorities:
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Continued growth in emerging markets |
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The urbanization and demographics of emerging countries are driving substantial needs for infrastructure and housing. |
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Innovating to meet customer needs in terms of sustainable construction |
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In recent years, the Group has expanded its offer of high value-added products and systems to meet its customers' expectations in terms of performance, ease of use, reduced application time and recycling. |
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Last update on 05/04/2011
